Creative agency Weiden+Kennedy has used a process known in the movie industry called “deepfaking” that saw it take actual Lundgren films from 40 years ago and computer generate them into the new spots today.
A Weiden+Kennedy spokesperson explained the process thus: “The algorithm generates a completely new face from the source images, which means we don’t have the ability to make Dolph look like one particular photo or role. His likeness is an aggregate.”
https://www.bandt.com.au/eighties-actio ... eepfaking/
