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Joel and Ethan Coen’s “Hail, Caesar!” will open the 66th Berlin Intl. Film Festival on Feb. 11.
“It’s wonderful that Joel and Ethan Coen are once again opening the Berlinale. Their humor, unique characters and fantastic narrative skill are guaranteed to thrill the audience. ‘Hail, Caesar!’ is the perfect start for the 2016 Berlinale,” festival director Dieter Kosslick said.
In 1998, the Coen Brothers’ comedy “The Big Lebowski” played in the Berlinale competition program, and their Western “True Grit” opened the festival in 2011.
Hail, Caesar! (Universal)
PROS:
- With the success of films such as 2007's No Country for Old Men, 2008's Burn After Reading and 2010's True Grit, The Coen Brothers have established a larger following over the past decade, while still remaining critical favorites.
- The film has a very strong ensemble cast that includes Josh Brolin, George Clooney, Scarlett Johansson, Channing Tatum and Jonah Hill.
- Clooney has been an especially consistent draw at the box office when it comes to his films aimed at adult moviegoers.
CONS:
- Opening over Super Bowl weekend is especially tough for films aimed at adult audiences. As mentioned, that should lead to additional back-loading for Hail, Caesar!
- The film's setting in 1950s Hollywood could prove to be a tough sell for today's audiences. Teens in particular are likely to choose either Pride and Prejudice and Zombies or The Choice instead.
Check out our complete long range forecast in the table below
Hail, Caesar!
Opening Weekend
$14,000,000
Cumulative
$48,000,000
Jox wrote:Fair enough, that's a wise attitude.
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